Advice & Insight
Reflections on customer advisory boards, customer relationships, and what it takes to strengthen them both.
Looking for a complete primer on advisory boards? Read The Expert Guide to Powerful Customer Advisory Boards.
Tips for Building Highly Productive Meetings
Executives spend more than half of their time locked away in meetings, yet many of these meetings are not focused on results and are poorly facilitated. Looking to build more productive meetings? It isn't that difficult, commit to outcomes.
CXO Perspectives: Leading Change Agendas
We share what we have learned about the state of digital transformation through our in-depth conversations with CXOs, and how the C-suite has moved beyond early debate to take action in five key areas to drive competitive advantage.
Enhance Your Account Based Marketing with Customer Advisory Boards
Looking to set up an Account Based Marketing program? Think about a Customer Advisory Board as an anchor program.
The Rocket Science of Customer Boards
Things that seem simple, rarely are. Some tips to put the ease into your Customer Board experience with the rigor needed to get there.
Learn the strongest boards’ five characteristics—and the methods behind them.
Set up a new board for success
Diagnose and improve an under-performing board
Make a successful board even better