Advice & Insight
Reflections on customer advisory boards, customer relationships, and what it takes to strengthen them both.
Looking for a complete primer on advisory boards? Read The Expert Guide to Powerful Customer Advisory Boards.
Lessons from the C-Suite: Digital Disruption
McKinsey's article, “How to Scale your Digital Disruption,” highlights key leadership and organizational changes that help businesses think about digital as more than a sideshow. We share three major themes we hear from c-suite executives about what challenges keep them from making this shift and driving the change fast enough.
Disrupt or be Disrupted
IBM recently released its 2015 C-suite study, which surveyed 5,000+ C-suite leaders from 21 industries and 70 countries. It emphasizes the same dominant theme we heard in the hundreds of c-level interviews we conducted this year—an obsession with disruption. We share some of the related issues—and specific quotes—from our own 2015 conversations that relate to and reinforce the findings in IBM’s newest study.
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